Trust the power of the forest – the global campaign “FSC® FOREST WEEK” launches
Forest Week is a campaign initiated by the Forest Stewardship Council that highlights the benefits of sustainable forest management. Its aim is to draw the attention of entrepreneurs and consumers to how responsible forest management contributes to environmental protection, prevents the decline of biodiversity and mitigates climate change and the related negative phenomena.
Nearly 100 companies – FSC license holders – have declared their participation in the Polish edition of the campaign, which takes place this year on September 23-29. Through numerous communication campaigns and activities, participants, together with FSC, will build social awareness of the importance of forests for people and the planet.
This year’s global FSC Forest Week campaign will be held under the slogan “Trust the power of the forest”. Forests really have power because they not only provide a natural and versatile raw material for economic purposes, but also filter the air, purify water, prevent soil erosion, and at the same time provide a home for many species of plants and animals. The trees themselves, which perfectly store CO2, contribute to counteracting climate change.
The world needs forests
We cannot imagine life on Earth without forests. The campaign highlights the value of forest lands for all of us and how choosing certified, sustainably sourced products can help create resilient forests for future generations.
The Forest Stewardship Council is an international not-for-profit organization that sets standards for responsible forest management, taking into account social, natural and economic aspects. The campaign, which was held in 2018-2021 under the name FSC Friday, has been extended to a whole week. The campaign aims to inspire entrepreneurs and consumers to take pro-ecological actions, including: by selecting certified products. Certification confirms that the raw material was obtained from forests managed responsibly, with respect for the environment and the rights of local communities.
Get involved!
Every year, entrepreneurs and other organizations – FSC license holders – get involved in the campaign. They include small family businesses as well as large retail chains representing a number of different industries, including those directly related to wood, such as furniture, papermaking, packaging, publishing, food products, building materials, telecommunications and even toys. The scope of activities promoting the campaign includes pro-ecological activities involving not only employees, but also local communities and consumers – recipients of products from forests.
FSC Forest Week offers the opportunity to get involved in many ways. These may include activities such as joint tree planting campaigns, guided forest nature walks combined with educational workshops, forest cleaning campaigns, competitions for art made from forest products and related installations, photography competitions, as well as partnership programs with the participation of local communities, including school children and youth and local social organizations.